Special Report: 2007 Chrysler LLC Outside North America Sales Archive

Chrysler Posts Double-Digit Growth for Third Quarter Sales Outside North America

  • Third quarter sales jumped 20 percent over 2006 
  • September 2007 sales grew 12 percent and marked the best September ever
  • Record 28 consecutive months of year-over-year sales growth
  • Year-to-date sales increased 18 percent over 2006
Auburn Hills, Mich./Stuttgart, Germany October 9, 2007 -

Fueled by demand for new Jeep® and Dodge models, third quarter sales for markets outside North America were up 20 percent to 62,516 units. For the month of September, sales increased 12 percent to 23,016 units, setting a sales record for the best September ever and bringing the number of consecutive months for year-over-year sales improvement to 28. Year-to-date sales were up 18 percent through September (176,829 units).

"The Company is experiencing the strength of the International product offensive," said Michael Manley - Executive Vice President of International Sales, Marketing and Business Development. "Though we have achieved roughly 20 percent growth this year, we are working from a low base, and have a lot of opportunity to grow and will continue to focus on our customers. We are pleased for the dealers who have worked hard and invested in us, as they are key to our continued success."

Many new models have had a significant impact on the recent increases. Jeep Wrangler sales of 11,103 units in 2007 have nearly doubled last year’s total for the same time period. And the recently-introduced Dodge Nitro was among the top-selling vehicles Internationally in September.

Regionally, Latin America noted the most significant growth last month with a 30 percent increase in sales (4,176 units) as well as the most year-to-date growth so far in 2007 (32,977 units compared to 25,736 in 2006). Established models like Jeep Cherokee, Grand Cherokee and Chrysler PT Cruiser continued to experience strong sales, but much of the growth was driven by a steady increase in demand for new products like the Dodge Caliber and Jeep Compass.

Meeting the demand in fast-growing markets like Latin America, China and Russia is a key part of Chrysler’s growth strategy. To support this plan, the Company is carefully considering the needs for the vehicle portfolio, and ensuring a solid management structure is in place both at the headquarters in the U.S. as well as in the local markets. A prime example of this is the creation of a new position in Russia for a CEO of Russian Operations.

“Chrysler recently introduced the Dodge Journey in Frankfurt, Germany, and is preparing to launch all-new versions Chrysler Grand Voyager and Jeep Cherokee, all of which are critical elements of our vehicle lineup,” said Thomas Hausch, Vice President – International Sales. “We anticipate that such products, combined with the talent of our local sales teams will enable us to grow our business in a way that is targeted and profitable.”

Chrysler LLC sells and services vehicles in more than 125 countries around the world, and Chrysler sales outside North America currently account for approximately 8 percent of the Company’s total global sales. Vehicles available range across all three Chrysler brands, with limited availability on some trucks and SUV models. The Company’s operations outside North America have been experiencing year-over-year sales increases since 2004, and will continue to increase the number of product offerings, powertrain options and RHD availability through 2007.


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