Jeep Newsroom

Jeep® Brand Announces Worldwide Partnership With Groundbreaking Pop Team

March 9, 2020 Jeep® brand announces an innovative partnership with the world’s first global pop team Now United to promote Jeep Renegade through a series of brand integrations across digital and social media with music videos and live performances around the theme of "Come Together."

Jeep® Gives Fans and Followers Motivation to Become Part of the Wrangler Family

March 5, 2020 As part of its spring celebration, the brand is launching the Jeep Wrangler ‘Friends & Family’ initiative, giving consumers access to special pricing for the first time ever on the Jeep Wrangler, and with ownership, the opportunity to join the global Jeep family.

Jeep® Gladiator, Ram 1500 Named to Autotrader’s 10 Best Car Interiors Under $50,000

February 19, 2020 The Jeep® Gladiator and Ram 1500 have been named to Autotrader’s 10 Best Car Interiors Under $50,000 for 2020 list.

'Groundhog Day' Is the 2020 Big Game’s Most Viewed Commercial on Social Media

February 10, 2020 The Jeep® brand’s 2020 Super Bowl commercial “Groundhog Day,” starring Bill Murray and featuring the 2020 Jeep Gladiator, has racked up 104,246,754 views (as of 9 a.m. ET, Feb. 10) across the brand’s YouTube, Facebook, Twitter and Instagram channels. The video placed as the #1 auto ad on YouTube AdBlitz.

Jeep® Brand Expands Wrangler and Gladiator Lineup With Premium High Altitude Model

February 6, 2020 As the Chicago Auto Show opens this weekend, the Jeep® brand is introducing new editions of the Wrangler and Gladiator in the form of new High Altitude models, which deliver a new level of premium content combined with legendary Jeep 4x4 capability and a new customized appearance.

KBB Honors Jeep® Wrangler, Gladiator, Ram 1500 and Heavy Duty Trucks With 2020 Best Resale Value Awards

February 6, 2020 Kelley Blue Book has named the 2020 Jeep® Wrangler, Jeep Gladiator, Ram 1500 and Ram 2500 and 3500 Heavy Duty pickups winners of its Best Resale Value Awards. For the ninth consecutive year, Kelley Blue Book has named the Jeep Wrangler to its Top 10 list and Wrangler has captured a segment award for the 10th consecutive year. 

New 2020 Jeep® Gladiator Mojave: the Ultimate High-performance Off-road Midsize Pickup

February 6, 2020 The Jeep® brand is breaking new ground with the Gladiator Mojave, the first Jeep vehicle to carry the brand’s newly minted Desert Rated badge. Jeep Desert Rated vehicles represent the ultimate in high-speed off-road capability and performance while traversing grueling desert and sand environments.

Jeep® Gladiator and Bill Murray Ride USA Today Ad Meter to Victory!

February 4, 2020 The annual USA TODAY Ad Meter results are in and the Jeep® brand’s “Groundhog Day” commercial, featuring Bill Murray and the Jeep Gladiator, placed #1 among all 62 commercials available for rankings. “Groundhog Day” was also ranked by Adweek as the number one Super Bowl commercial in 2020 and Advertising Age gave the commercial a rating of "five footballs," one of only four brands to receive that highest ranking.

It’s 'Groundhog Day' All Over Again as Jeep® Brand Debuts Big Game Spot Starring Bill Murray as Phil Connors From Iconic 1993 Film

February 2, 2020 In its return to the Big Game, the Jeep® brand debuted a 60-second commercial starring Bill Murray reprising his role as Phil Connors from the 1993 film “Groundhog Day.” In the commercial, Phil Connors enlists the help of the Jeep Gladiator as his “getaway vehicle” after taking the groundhog; thus, significantly altering his days for the better. This is the first time that Murray has appeared in a television commercial.

Jeep® Brand to Present One 60-second Commercial During the Big Game on Sunday, February 2

January 29, 2020 The Jeep® brand will debut one 60-second commercial during this Sunday’s (February 2, 2020) Big Game telecast. Viewers will have to watch closely to see the commercial. The timing/when the spot will air within the telecast will not be announced beforehand.

Jeep® Offers Special-edition Wrangler Rubicon Recon Model for 2020

January 23, 2020 The Jeep® brand is returning the Wrangler Rubicon Recon edition to the iconic SUV’s lineup. The Recon edition is based on the Wrangler Rubicon and features unique exterior and interior content.  

“Holy Jeep!” TV Spot and First-ever “Best in Snow” Award Unveiled at X Games Aspen

January 22, 2020 For the 17th year, Jeep® is returning as the exclusive automotive sponsor of the world’s premier winter action sports event X Games Aspen. As part of the sponsorship, Jeep is launching a 30-second commercial called “Holy Jeep!,” in addition to social, digital and experiential extensions, which include coverage of the first-ever “Jeep Presents: X Games Aspen Best in Snow” award honoring one of the game’s top athletes.

2020 Jeep® Lineup Ready for Winter With North Editions

January 16, 2020 As the bitter cold of winter moves into much of the country, Jeep® is delivering new North Edition models across its lineup, with legendary 4x4 capability and a host of standard content to tackle frosty commutes. Three Jeep North Edition vehicles will be on display during the New England Auto Show: Jeep Gladiator, Grand Cherokee and Wrangler.

Jeep® Gladiator Rubicon Named FOUR WHEELER “2020 Pickup Truck of the Year"

January 16, 2020 The 2020 Jeep® Gladiator Rubicon – the most capable midsize truck ever – has been named FOUR WHEELER “2020 Pickup of the Year.” The award is given annually by the editors of the opinion-leading off-road enthusiast publication.

FCA Vehicles Named Best Minivan, SUV and Pickup Truck to Buy for 2020

January 14, 2020 The Car Connection has named the Chrysler Pacifica, Jeep® Grand Cherokee and Ram 1500 as Best Minivan, SUV and Pickup Truck to Buy for 2020, respectively. The editors of The Car Connection drove more than 100 new vehicles before arriving at each winner.

Jeep® Wrangler Rubicon EcoDiesel Named FOUR WHEELER “2020 SUV of the Year”

January 14, 2020 The 2020 Jeep® Wrangler Rubicon EcoDiesel – the most capable, fuel-efficient and highest torque-rated Wrangler ever – has been named FOUR WHEELER "2020 SUV of the Year." The award is given annually by the editors of the opinion-leading off-road enthusiast publication. 

2020 Jeep® Gladiator: North American Truck of the Year

January 13, 2020 The all-new Jeep® Gladiator – the most capable midsize truck ever - has been named the 2020 North American Truck of the Year in its debut year.

FCA at CES 2020: Technology and Heritage Combine to Deliver on Rapidly Developing Consumer Demands

January 2, 2020 FCA is using CES 2020 in Las Vegas to demonstrate the company’s newest technologies related to electrification, Uconnect user experience and connectivity in a visual and physical array, honoring and building on the company’s history and tradition of innovation.

Jeep® Renegade Earns 2019 Top Safety Pick Rating

December 6, 2019 he 2020 Jeep® Renegade has earned a Top Safety Pick rating from the Insurance Institute for Highway Safety (IIHS).

Ram 1500 and Jeep® Gladiator Named to Car and Driver’s 10Best Cars and Trucks List

November 21, 2019 Car and Driver has named the 2020 Jeep® Gladiator and the 2020 Ram 1500 EcoDiesel to its combined “10Best Cars and Trucks” list as the winners in the Mid-Size Pickup category and the Full-Size Pickup truck category, respectively.

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