Stellantis Media Site 2008 Dodge Ram 3500 Chassis Cab is Ultimate Work Truck for Class 3 Commercial Customers                                                Contact:                                                             Randy                         Jones                                                                                                Bryan                         Zvibleman                                                                                                                                                                                   2008 Dodge Ram 3500 Chassis Cab is Ultimate Work Truck for Class 3 Commercial Customers                                                                                                                                                           August 31, 2007,                                                                                                                      Auburn Hills, Mich.                                                       -                                               Combining upfit-friendliness with Dodge Ram heritage, toughness and leadership, the 2008 Dodge Ram 3500 Chassis Cab delivers superior commercial capability, durability and performance to the Class 3 commercial vehicle market.With a powerful lineup of renowned engines and a commercial-grade chassis, the 2008 Dodge Ram 3500 Chassis Cab continues to be the ultimate work truck for the commercial customer looking for a powerful, capable and versatile performance vehicle.With target customers including small business tradesmen, fleet customers and traditional chassis cab users looking for more cab space, enhanced functionality and bold styling, the 2008 Dodge Ram 3500 Chassis Cab boasts numerous class-leading attributes including the highest single-rear-wheel Gross Vehicle Weight Rating (GVWR) of 10,200 lbs., best-in-class frame strength (50,000-psi steel), largest standard fuel tank (52 gallons), best-in-class standard V-8 power (HEMI® with 330 horsepower), and best-in-class interior cab room of 121.7 cubic feet for Quad Cab® models."WHAT’S NEW FOR 2008"    Standard exhaust brake system     Power Take Off (PTO) prep package includes standard cruise control     New colors -- Sunburst Orange, Detonator Yellow and Stone White (replaces Bright White)     Low-volume paint options for large fleets     Dark Maple Burl woodgrain interior accents for Laramie models     Tire Pressure Monitoring system is standard on models with less than 10,000 lbs. GVWRDESIGNWith robust, “big rig” styling, instant recognition and commercial power is immediately conveyed in the 2008 Dodge Ram 3500 Chassis Cab. Communicating a distinctively bold and powerful statement, the 2008 Dodge Ram 3500 Chassis Cab’s design combines commercial vigor and unmatched versatility with unique upfit-friendly enhancements to provide a streamline assembly process that reduces costs for upfitters, second-stage manufacturers and customers.Available in three trim lines – ST, SLT and Laramie – the 2008 Dodge Ram 3500 Chassis Cab’s lineup consists of 4x2, 4x4, single-rear-wheel, dual-rear-wheel, regular and Quad Cab models.ENGINEERINGThe 2008 Dodge Ram 3500 Chassis Cab comes standard with the legendary HEMI V-8 engine, while a 6.7-liter Cummins turbo diesel is also available. The Cummins diesel delivers 305 horsepower (227 kW) at 3,000 rpm and 610 lb.-ft. of torque (827 N•m) at 1,600 rpm. The standard 5.7-liter HEMI is a best-in-class V-8 that turns out 330 horsepower (246 kW) at 5,400 rpm and 375 lb.-ft. of torque (508 N•m) at 4,200 rpm.The 2008 Dodge Ram 3500 Chassis Cab offers a six-speed automatic transmission (diesel only) with Power Take Off (PTO) capability and a six-speed manual transmission with PTO capability. An available electronic-shift transfer case is offered and a factory-installed exhaust brake contributes to both safety and extended brake pad life. The 2008 Dodge Ram 3500 Chassis Cab has an extended driving range due to its best-in-class 52-gallon fuel tank.Two cab-axle lengths of 60 and 84 inches are available. A segment exclusive, all chassis components are below the top of the frame surface, providing versatility for virtually any upfit application.PRODUCT HIGHLIGHTSPowerhouse powertrain package for another Dodge Ram with class-leading attributes     Choice of 6.7-liter Cummins Turbo Diesel (610 lb.-ft. of torque) or legendary 330-horsepower HEMI V-8     All chassis components below top of frame surface (segment exclusive)     Highest single-rear-wheel GVWR (10,200 lbs.)     Best-in-class standard V-8 power (HEMI with 330 horsepower)     Best-in-class frame steel strength (50,000-psi steel)     Best-in-class 52-gallon fuel tank     Best-in-class interior cab room (121.7 cu. ft. Quad Cab models)Segment’s most upfit-friendly chassis cab delivers commercial performance and capability     Industry-standard 34-inch rail spacing and flat frame rails     Bold, Dodge Ram design combined with an enhanced commercial-grade chassis provides versatility for virtually any upfit application     Upfit-friendly design enables a “streamline assembly process” that reduces costs for upfitters, second-stage manufacturers and customers2008 DODGE RAM 3500 CHASSIS CAB LINEUPDodge Ram 3500 Chassis Cab STStandard Features     40/20/40 vinyl seats     5.7-liter HEMI V-8     Argent front bumper     Argent grille     Argent steel wheels     Exhaust brake system     Four-wheel Anti-lock Brake System (ABS)     Instrument panel black bezel     Manual door locks     Manual windows     Seven-inch x 10-inch manual exterior mirrors     Six-speed manual transmission     Trailer tow wiring (7 wires)     Two speakers     Vinyl floor coveringOptional Features (All Models)     22.5-gallon mid-ship fuel tank     220-amp alternator     6.7-liter Cummins turbodiesel     Five-speed automatic transmission     LPO options include passenger airbag delete, radio delete, power window/lock/mirror option with ST, and unique exterior paint colors     Power Take Off (PTO) capability     Six-speed automatic transmission     Snow plow prep package     Spare tire and tools     Vinyl seats and flooring (SLT only)Dodge Ram 3500 Chassis Cab SLTStandard FeaturesIn addition to standard features on the ST, the Ram 3500 Chassis Cab SLT adds:     Air conditioning     Carpet floor covering     Floor mats     Four speakers     Grille, bright chrome with black inserts     Keyless entry     Power heated mirrors     Power windows/locks     Sentry Key® engine immobilizer     Speed control     Tilt wheel     Wheels, bright skins/chrome center cap     17-inch chrome-clad steel wheels     40/20/40 cloth seatsOptional Features     Adjustable pedals     AM/FM radio with six-disc CD player     Bucket seats with leather upholstery     Infinity sound system     SIRIUS Satellite Radio     Six-way power driver seat     UConnect® Hands-free Communication System     17-inch chrome-clad aluminum wheelsDodge Ram 3500 Chassis Cab LaramieStandard FeaturesIn addition to standard features on the SLT, the Ram 3500 Chassis Cab Laramie adds:     Dual zone temperature control     Fog lamps     Glove box, ash tray, under hood lamp     Grille, chrome with chrome inserts     Leather power/heated seats     Leather-wrapped steering wheel     Luxury front floor mats     Power-sliding rear window     Security alarm     Steering wheel radio controls     Woodgrain instrument panel bezelSAFETY AND SECURITYPlease refer to the safety glossary for descriptions of the following available features:     Anti-lock Brake System (ABS)     BeltAlert     Brake/Park Interlock     Child-protection Rear-door Locks     Constant Force Retractors (CFR)     Energy-absorbing Steering Column     Enhanced Accident Response System (EARS)     Four-wheel Anti-lock Brake System (ABS)     Frame-rail Tips     Integrated Remote Keyless Entry Transmitter and Ignition Key     Knee Bolsters     LATCH (Lower Anchors and Tethers for CHildren)     Multi-stage Air Bag System     Power-adjustable Pedals     Seat Belt Pretensioners     Security Alarm     Sentry Key® Engine Immobilizer     Three-point Seat Belts     UConnect Hands-free Communication SystemCOLOR AVAILABILITY     Atlantic Blue     Black     Bright Silver Metallic     Detonator Yellow     Flame Red     Inferno Red     Light Khaki Metallic     Mineral Gray Metallic     Patriot Blue     Stone White     Sunburst Orange     Special fleet paint capabilityMANUFACTURING INFORMATION     2008 model production start: July 2007     Production location: Saltillo Truck Assembly Plant in Saltillo, Mexico     6.7-liter Cummins Turbo Diesel engine: Cummins Engine Plant in Columbus, Ind.     5.7-liter HEMI V-8 engine: Saltillo Engine Plant in Ramos Arizpe, Mexico     Six-speed automatic transmission: Aisin Transmission Facility in Ogawa, Aichi, Japan     Six-speed manual transmission: Sao Bernardo do Campo Plant in Sao Paulo, Brazil     Five-speed automatic transmission: Kokomo Transmission Plant in Kokomo, Ind.MARKET POSITIONThe 2008 Dodge Ram 3500 Chassis Cab was designed from the ground up for the traditional chassis cab buyer seeking a capable, durable, reliable commercial-quality vehicle. The 2008 Dodge Ram 3500 Chassis Cab offers a powerful lineup of award-winning engines, a commercial-grade chassis engineered to perform in the most demanding conditions, upfit-friendliness, and bold, “big-rig” Ram styling, defining the new commercial standard.Demographics / Target CustomerSmall-Business Customer     Ten vehicles or less in fleet including one to three chassis cabs     Entrepreneur, independent business person with hands-on management style     Wants dealer to be his “one-stop” shopping point of purchase (i.e., truck, upfit and financing package)     Key vocational segments include tradesmen (carpenters, electricians, roofers, HVAC, electricians, etc.); landscaping and lawn maintenance; retailers / wholesalers; agriculture / farming, manufacturing / tool and die; and service and delivery (florist, dry cleaner, package / parcel, etc.)Small Fleet Customer     Ten to 49 vehicles in fleet including three or more chassis cabs     Independent manager with reliable support staff and close pulse on the business     Maintains rigid fleet maintenance and repair schedules     May work directly with OEM dealer commercial sales staff or large fleet representative for vehicle purchase     Key vocational segments include tradesmen (carpenters, electricians, roofers, HVAC, electricians, etc.); landscaping and lawn maintenance; retailers / wholesalers; agriculture / farming, manufacturing / tool and die; service and delivery (florist, dry cleaner, package / parcel, etc.); utilities / government / municipalities; and fire / rescue / EMSMARKET ADVANTAGES     All chassis components below top of frame surface (segment exclusive)     Highest single-rear-wheel GVWR (10,200 lbs.)     Best-in-class standard V-8 power (HEMI with 330 horsepower)     Best-in-class frame strength (50,000-psi steel)     Best-in-class 52-gallon fuel tank     Best-in-class interior cab room (121.7 cu. ft. Quad Cab™ models)PRODUCT CHRONOLOGY2007 Model Year     All-new 2007 Dodge Ram 3500 Chassis Cab launched to Class 3 chassis cab segment     Available with both two-wheel-drive and four-wheel-drive models     Two available cab-axle lengths (60 inches and 84 inches)     Single-rear-wheel and dual-rear-wheel versions     Regular Cab and Quad Cab configurations     Three trim lines (ST, SLT and Laramie)     Distinguishing characteristics include:            Available new 6.7-liter High Output Cummins Turbo Diesel         All-new commercial-grade chassis         Upfit-friendly design         Exclusive flat, “clean” frame rails with industry-standard 34-inch rail spacing           Class-leading advantages include:            Highest standard single-rear-wheel GVWR (10,200 lbs)         Best-in-class standard V-8 power (330-horsepower HEMI)         Best-in-class interior room (121.7 cubic feet for Quad Cab models)         Best-in-class frame strength (50,000-psi steel)         Largest standard fuel tank (52 gallons)