Special Report: FCA Canada 2016 Sales Archive

FCA Canada Reports August 2016 Sales

Windsor, Ontario September 1, 2016 - FCA Canada today reported sales of 21,627 units, down 20 per cent compared with sales in August 2015 of 26,995. Through the year, total sales of 199,693 units are down 2 per cent compared with 202,963 sold during the same time period last year. 

FCA Canada retail sales of 18,015 were down 19 per cent in August, while fleet sales of 3,612 were down 22 per cent year-over-year.

Sales Highlights
Jeep® Grand Cherokee sales were up 33 per cent in August 2016 with 1,335 units sold, compared with 1,001 sold in August of 2015. Canada’s most awarded SUV recently expanded its lineup with an all-new Trailhawk model, the most capable Grand Cherokee ever, featuring a host of standard off-road capability features, including a unique Quadra-Lift air suspension, Selec-Speed Control with Hill-ascent and Hill-descent Control, skid plates, Kevlar-reinforced off-road tires, red tow hooks and an anti-glare hood decal.
 
The all-new, made-in-Canada Chrysler Pacifica continues to gain momentum with August 2016 sales of 401 vehicles, a month-over-month gain of 129 units versus July 2016. Built at the Windsor Assembly Plant (WAP) alongside the award-winning Dodge Grand Caravan, Pacifica continues FCA’s leadership in the minivan segment. Seven out of every 10 minivans sold in Canada in 2015 were built at WAP. Pacifica brings 40 new minivan firsts to its segment, including a pending Hybrid model.
 
Two members of the award-winning Dodge family enjoyed year-over-year sales gains in August 2016. First, the Brampton, Ontario-made Dodge Challenger saw sales of 225 units, an increase of 18 per cent, versus August 2015. For 2017, Challenger adds an all-new fourth-generation Uconnect system featuring new smartphone integrations for Apple CarPlay, Android Auto and new multi-touch gestures with pinch, tap and swipe capability. The Dodge Durango also surpassed its August 2015 sales, with 501 units sold in August 2016, an increase of 24 per cent. Available new options on the Durango R/T model for 2017 include a new hand-wrapped soft-touch instrument panel with red accent stitching (late availability) for an upgraded look and optional black roof rails for maximum utility.

Sales Chart 
 
FCA CANADA Sales Summary August 2016
Reflects Restated Sales
             
  Month Sales Vol % CYTD Sales   Vol %
Model Curr Yr Pr Yr Change Curr Yr Pr Yr Change
Compass 173 247 -30% 3,348 2,419 38%
Patriot 719 1,007 -29% 6,187 7,393 -16%
Wrangler 1,332 1,785 -25% 13,804 14,913 -7%
Cherokee 2,628 3,464 -24% 22,340 20,335 10%
Grand Cherokee 1,335 1,001 33% 11,061 7,973 39%
Renegade 229 306 -25% 2,859 1,035 176%
JEEP BRAND 6,416 7,810 -18% 59,599 54,068 10%
200 1,000 1,136 -12% 5,490 8,331 -34%
300 142 44 223% 3,078 3,404 -10%
Town & Country 37 1,748 -98% 2,735 6,615 -59%
Pacifica 401 0 New 923 0 New
CHRYSLER BRAND 1,580 2,928 -46% 12,226 18,350 -33%
Dart 81 199 -59% 1,019 2,392 -57%
Avenger 0 0   0 5 -100%
Charger 132 142 -7% 2,883 3,641 -21%
Challenger 225 190 18% 2,571 2,297 12%
Viper 1 4 -75% 40 105 -62%
Journey 1,852 2,997 -38% 11,469 17,197 -33%
Caravan 4,044 4,560 -11% 36,817 30,604 20%
Durango 501 404 24% 4,789 2,768 73%
DODGE  BRAND 6,836 8,496 -20% 59,588 59,009 1%
Ram P/U 6,399 6,949 -8% 63,694 62,893 1%
Cargo Van 0 14 -100% 0 830 -100%
ProMaster Van 160 132 21% 1,702 1,925 -12%
ProMaster City 56 193 -71% 1,209 1,464 -17%
RAM BRAND 6,615 7,288 -9% 66,605 67,112 -1%
Alfa 4C 9 27 -67% 53 74 -28%
ALFA BRAND 9 27 -67% 53 74 -28%
500 88 315 -72% 696 2,211 -69%
500L 12 33 -64% 222 1,767 -87%
500X 37 98 -62% 598 372 61%
Spider 34 0 New 106 0 New
FIAT BRAND 171 446 -62% 1,622 4,350 -63%
TOTAL FCA CANADA 21,627 26,995 -20% 199,693 202,963 -2%
             
    Total Car & MPV 6,206 8,398 -26% 56,633 61,446 -8%
    Total UV's 8,806 11,309 -22% 76,455 74,405 3%
    Total Truck & LCV 6,615 7,288 -9% 66,605 67,112 -1%


Beginning with the July 2016 sales report, FCA Canada Sales numbers have been calculated using a new sales reporting methodology, which is described in more detail in the explanatory note issued earlier today.  Sales by dealers are derived from the New Vehicle Delivery Report, or NVDR system and reported upon the first sale reported in the NVDR system.  Under the new reporting methodology, fleet sales are recorded as sales upon shipment by FCA Canada of the vehicle to the customer or end user.  
 

About FCA Canada
Founded as the Chrysler Corporation in 1925, FCA Canada Inc. is based in Windsor, Ontario, and celebrates its 95th anniversary in 2020. FCA Canada is a wholly owned subsidiary of FCA US LLC, a North American automaker based in Auburn Hills, Michigan and member of the Fiat Chrysler Automobiles N.V. (FCA) family of companies.  FCA Canada has approximately 440 dealers and sells Chrysler, Dodge, Jeep®, Ram, FIAT and Alfa Romeo brands, as well as the SRT performance designation. The company also distributes Mopar and Alfa Romeo parts and accessories. In addition to its assembly facilities, which produce the Chrysler Pacifica, Chrysler Pacifica Hybrid and Dodge Grand Caravan (Windsor), Chrysler 300, Dodge Charger and Dodge Challenger (Brampton), FCA Canada operates an aluminum casting plant in Etobicoke, a research and development centre in Windsor, and has sales offices and parts distribution centers throughout the country.